People are taking the piss out of you everyday. They butt into your life, take a cheap shot at you and then disappear. They leer at you from tall buildings and make you feel small. They make flippant comments from buses that imply you’re not sexy enough and that all the fun is happening somewhere else. They are on TV making your girlfriend feel inadequate. They have access to the most sophisticated technology the world has ever seen and they bully you with it. They are The Advertisers and they are laughing at you.
You, however, are forbidden to touch them. Trademarks, intellectual property rights and copyright law mean advertisers can say what they like wherever they like with total impunity.
Fuck that. Any advert in a public space that gives you no choice whether you see it or not is yours. It’s yours to take, re-arrange and re-use. You can do whatever you like with it. Asking for permission is like asking to keep a rock someone just threw at your head.
You owe the companies nothing. Less than nothing, you especially don’t owe them any courtesy. They owe you. They have re-arranged the world to put themselves in front of you. They never asked for your permission, don’t even start asking for theirs.
“Whatever became of the moment when one first knew about death? There must have been one. A moment. In childhood. When it first occurred to you that you don’t go on forever. It must have been shattering, stamped into one’s memory. And yet, I can’t remember it.”—Tom Stoppard (via suzywire)
“As a kid I loved exploring everything around me, questioning how the world worked but was always afraid to just ask people around me for the fear of seeming ignorant. One morning the school calls home, informing my worried mom that little Hjalti never showed up. My dad and uncle are immediately dispatched driving in separate cars around the small fishing town looking for me. My uncle finally finds me still on my grand voyage to school, walking ever so slowly in baby steps. When asked what in the world I’m doing I inform my uncle that I’m measuring the distance between every single lamppost on my way to school to see if it’s always the same. I then reply to my uncle’s puzzled look with the clarification that by doing so I can find out whether they built the houses on the street first and then placed the lampposts to fit them or if they arranged the lampposts first and then built all the houses to fit them. The experiment was met with great laughter by my entire family and after that day I rarely disclosed my highly scientific experiments with the general public.”—http://www.zefrank.com/youngmenowme/blog/index.php/2010/12/foot-forward/
“Lignin, the stuff that prevents all trees from adopting the weeping habit, is a polymer made up of units that are closely related to vanillin. When made into paper and stored for years, it breaks down and smells good. Which is how divine providence has arranged for secondhand bookstores to smell like good quality vanilla absolute, subliminally stoking a hunger for knowledge in all of us.”—